{"id":3509,"date":"2014-02-07T13:23:48","date_gmt":"2014-02-07T10:23:48","guid":{"rendered":"http:\/\/54.234.154.4\/?p=3509"},"modified":"2014-02-07T13:23:48","modified_gmt":"2014-02-07T10:23:48","slug":"the-benefits-and-principles-of-strategy-mapping","status":"publish","type":"post","link":"https:\/\/dr-ama.com\/beta\/the-benefits-and-principles-of-strategy-mapping\/","title":{"rendered":"The Benefits and Principles of Strategy Mapping"},"content":{"rendered":"

The Benefits and<\/span><\/p>\n

Principles of Strategy<\/span><\/div>\n
Mapping<\/span><\/div>\n
As I looked around the management team, I was both puzzled and curious. We<\/span><\/div>\n
had only been working with this management team for three weeks and this was<\/span><\/div>\n
the first facilitated workshop. This was a team who had worked together for a<\/span><\/div>\n
long time. They had much well developed market analysis, detailed strategy<\/span><\/div>\n
documents and various plans they were implementing. They knew their business<\/span><\/div>\n
well, many having worked in it for a long while. It was a FTSE 100 company,<\/span><\/div>\n
so we were not dealing with anything small. Ostensibly all we were doing was<\/span><\/div>\n
playing back to them the strategy that they had written about and told us about.<\/span><\/div>\n
Yet, in this workshop, we had hit a critical moment.<\/span><\/div>\n
The workshop had only been going for a short while and yet we were uncovering<\/span><\/div>\n
contrary views and beliefs amongst the team. Admittedly there was a clue to<\/span><\/div>\n
potential difficulties in the first meeting with the chief executive, when he said,<\/span><\/div>\n
\u2018They don\u2019t get the strategy\u2019. The most critical issue was that some of the team<\/span><\/div>\n
believed their objective for total shareholder return (TSR)<\/span><\/div>\n
1<\/span><\/div>\n
was sacrosanct: they<\/span><\/div>\n
had to achieve it. However, two of the team were questioning it and did not<\/span><\/div>\n
believe that the total shareholder return target was achievable. As the topic was<\/span><\/div>\n
discussed, the tension in the room seemed to rise. Eventually we asked, \u2018So, who<\/span><\/div>\n
believes in this target?\u2019<\/span><\/div>\n
The seven executives on the left, including the chief executive, put their hands<\/span><\/div>\n
up. The two on the right did not. \u2018So, who does not believe in this financial<\/span><\/div>\n
target?\u2019 The remaining two members of the team raised their hands. One was<\/span><\/div>\n
the relatively new human resources director, who had been promoted to his<\/span><\/div>\n
position nine months before. The other was the finance director.<\/span><\/div>\n
It felt as if a curtain had fallen across the room dividing those who believed in<\/span><\/div>\n
the target from the two who did not. The tension rose further. The facilitator<\/span><\/div>\n
turned to the chief executive and said, \u2018Tell us what you believe\u2019. He replied<\/span><\/div>\n
simply and clearly, \u2018It is not in question. It is what we have to achieve. It is<\/span><\/div>\n
what our bonuses are based on\u2019. The facilitator turned to the finance director<\/span><\/div>\n
and asked him the same question. He replied, \u2018It is completely unrealistic,<\/span><\/div>\n

unachievable and outside our control<\/span><\/p>\n

the source :Strategy-Mapping-for-Learning-Organizations-Ch1<\/a>\u2019<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

The Benefits and Principles of Strategy Mapping As I looked around the management team, I was both puzzled and curious. We had only been working with this management team for three weeks and this was the first facilitated workshop. This was a team who had worked together for a long time. They had much well […]\n","protected":false},"author":1,"featured_media":3511,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"iawp_total_views":2,"footnotes":""},"categories":[19,48],"tags":[],"class_list":["post-3509","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-19","category-management-apps"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/dr-ama.com\/beta\/wp-json\/wp\/v2\/posts\/3509","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dr-ama.com\/beta\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dr-ama.com\/beta\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dr-ama.com\/beta\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dr-ama.com\/beta\/wp-json\/wp\/v2\/comments?post=3509"}],"version-history":[{"count":0,"href":"https:\/\/dr-ama.com\/beta\/wp-json\/wp\/v2\/posts\/3509\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dr-ama.com\/beta\/wp-json\/wp\/v2\/media\/3511"}],"wp:attachment":[{"href":"https:\/\/dr-ama.com\/beta\/wp-json\/wp\/v2\/media?parent=3509"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dr-ama.com\/beta\/wp-json\/wp\/v2\/categories?post=3509"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dr-ama.com\/beta\/wp-json\/wp\/v2\/tags?post=3509"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}